How to Be an Airbnb Superhost Using Interior Design
How I Transformed a Client’s Unused Space Into a Property With Airbnb 5 Star Reviews
If you’re an Airbnb host, you already know that competition is fierce. With so many listings vying for attention, standing out requires more than just a great location. You need an experience that wows guests the moment they step inside. That’s why learning how to be an Airbnb Superhost is key, with interior design playing a crucial role.
When I first started the transformation of Joey’s Oceanview I knew I wanted to create something special.
What was once an unused living space in Mendocino is now a guest favorite on Airbnb, earning Superhost status, a 25% increase in revenue, and a spot in the top 10% of Airbnb listings. The space is consistently rated 5 stars, and guests rave about its design, functionality, and the thoughtful details that make their stay memorable.
So, what’s the secret? And more importantly, how can you apply these lessons to your own Airbnb to boost profitability and guest satisfaction?
Before
After
Airbnb Interior Design That Pays Off: More Revenue, More Bookings
One of the biggest concerns for Airbnb hosts is return on investment. Is hiring a professional designer really worth it?
In my case, the answer was a resounding yes.
Before the transformation, the property could have rented for around $150 per night. After the makeover? $200 per night. That’s a 25% increase, directly impacting the bottom line.
Guests are willing to pay more for a space that feels luxurious and unique.
Positive design choices lead to higher ratings, which boost search rankings on Airbnb.
If an Airbnb is simply functional but not designed for guest experience, there’s money being left on the table.
Durability & Functionality: Smart Interior Design That Saves Money
As an Airbnb host, balancing maintenance, cleaning, and guest turnover is a constant challenge. Choosing the wrong materials or furniture can cost thousands in replacements and repairs.
I made it a priority to invest in durability without sacrificing style.
Performance Fabric Sofa: A deep, slip-covered couch that is both elegant and easy to clean. It also serves as an extra sleeping option—without the discomfort of a pull-out bed. I even purchased an extra set of slipcovers for easy laundering and quick turnovers.
High-End, Low-Maintenance Flooring: Looks luxurious but handles high foot traffic.
Thoughtful Kitchen Choices: Even though the kitchenette only includes a fridge, microwave, toaster, and coffee maker, I chose higher-end cabinetry. I believe this elevated the overall aesthetic and helped the space stand out in a saturated market.
Comfortable Bed & Linens: The bed is incredibly comfortable, paired with soft, quality linens that can be easily laundered between guests. This balance between comfort and practicality has been frequently noted in guest reviews.
Bathroom Tile: I sourced a beautiful, high-quality tile from a discount shop—proof that you don’t need to overspend to achieve a luxurious look. The result is a shower that feels spa-like and durable.
Separate Light & Fan Switch in the Bathroom: No one likes turning on a loud fan when they just want the light.
Well-Placed Shower Controls: No more stepping into freezing cold water—guests can adjust the temperature before getting in.
Double Sliding Doors: Rather than expensive bifold doors, I chose sliding glass doors to frame the outdoor view and flood the space with light. It was a cost-conscious decision that didn’t sacrifice the guest experience.
If you're setting up an Airbnb, ask yourself: Are my design choices making my life easier or harder in the long run?
Creating an Instagram Worthy Airbnb Using Thoughtful Design and Scenic Appeal
Today’s travelers don’t just want a place to sleep—they want a place to share. An aesthetically pleasing Airbnb leads to organic marketing through guest photos and social media.
Maximizing the Ocean View – The central focus of the design was the ocean view. I positioned furniture to directly face the view, ensuring it was the focal point of the space. I even situated the bed in a way that allowed guests to enjoy the view. By making the view the star, I provided a naturally stunning backdrop for photos.
Calming and Neutral Aesthetic – I chose a calming, soothing, and neutral color palette for the walls and cabinets. This allowed the vibrant natural scenery outside to be the highlight, while creating a serene and photographically pleasing interior.
Simple and Intentional Decor – Around the windows, I kept things simple and uncluttered. I avoided hanging art that might compete with the view and used linen shades for window treatments, allowing the scenery to take center stage in photos.
Quality Furnishings – I selected furnishings I would want in my own home. Guests frequently compliment the comfort and quality, and these pieces elevate the space both in person and in photos.
Subtle Local Touches – I included small, thoughtful local elements like a dish towel with whales and California-themed coasters. These touches give character without overwhelming the aesthetic.
Intentional Design Details – From the overall layout to the decor, I carefully considered how every element would look and function together. This intentionality resulted in a space that is cohesive, peaceful, and highly photogenic.
If guests are posting pictures of the space, it's free marketing. A professional interior designer helps make this happen.
Intentional Design Makes All the Difference
Throughout the design process, I made intentional choices with both style and functionality in mind. From selecting cabinetry and tiles to placing light switches and choosing a slip-covered sofa, every decision was rooted in how the space would feel, function, and photograph.
Details like the placement of the shower controls, the separation of the bathroom fan and light switches, and the selection of a neutral but warm aesthetic weren’t just design decisions—they were choices that directly impacted guest comfort and satisfaction.
Intentionality shows. It results in better reviews, fewer issues, and more return guests.
Why Hiring a Local Professional Matters: The Mendocino Interior Designer Advantage
Hiring a local interior designer isn’t just about convenience, it’s also about creating an authentic guest experience.
As someone who visited Mendocino often before making it my home, I had a deep understanding of what visitors to the area expect and appreciate. That experience helped me anticipate what my Airbnb guests would enjoy most—from the way the space feels to the specific amenities that enhance a coastal retreat.
Here’s why working with a local interior designer makes a difference:
Understanding Local Expectations and Sensibilities: I drew on my own experience as a vacationer in Mendocino to create a space that resonates with others looking for the same peace, beauty, and simplicity.
Sensitivity to the Local Environment and Aesthetic: The ocean view became the central feature of the design, supported by a calming, neutral interior that blends with the natural surroundings rather than competing with them.
Knowledge of Local Resources: I’ve worked with local merchants, contractors, and artisans—resources that are invaluable when you want something custom, quick, or deeply connected to place. If I were to do it again, I’d lean even more into this by partnering with local woodworkers for cabinetry and furnishings.
On-Site Presence and Practical Understanding: Being on-site allowed me to see how natural light behaved, how the colors looked at different times of day, and catch construction issues before they became costly mistakes—something that just isn’t possible over Zoom.
Creating a Unique and Memorable Guest Experience: By embedding the character of Mendocino into every choice, I designed a space that guests find serene, comfortable, and share-worthy—consistently earning 5-star reviews and Superhost status.
The result? A design that isn’t just attractive—it feels like it belongs here.
Airbnb Interior Design Packages
A common myth? That hiring an interior designer is only for luxury properties with unlimited budgets. The truth? You don’t have to do a full-service design package to benefit from expert help. Working with an interior designer is more affordable than you think.
At Mendo Style Interiors, we offer different levels of service based on your needs:
Design Consultation – Get expert advice in just a couple of hours.
Furniture Sourcing & Layout Planning – I help hosts make the best choices to maximize space.
Full-Service Airbnb Design – For hosts who want a complete transformation.
Not sure where to start? A consultation can provide custom recommendations tailored to your property.
Access the Best Airbnb Interior Design
If you want to:
Increase your nightly rate
Get 5-star reviews that lead to Superhost status
Reduce long-term maintenance costs with smarter design choices
Stand out in a crowded Airbnb market
… then investing in Airbnb interior design services is a smart investment.
Ready to Elevate Your Airbnb?
At Mendo Style Interiors, I specialize in creating high-impact, revenue-boosting Airbnb spaces in Mendocino. Whether you need a full redesign or just expert guidance, I’m here to help.
Book a consultation today and start making more from your Airbnb!